Tag: Subscription Services
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Gyms Push Back on Law Change Easing Membership Cancellations
Industry voices warn of a chilling effect on gym subscriptions The peak body for gyms has strongly criticized a proposed tightening of consumer law that would make it easier for people to cancel memberships and exit so-called subscription traps. With gym numbers rebounding in many regions, industry leaders say the reform could undermine the viability…
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Microsoft, Xbox Margins Talk: Why the 30% Target Isn’t What It Seems
Context: The Margin Debate In the Gaming World Recently, a discussion about margins has reignited attention on how big tech companies set targets for their gaming divisions. One claim circulating in industry circles is that the Xbox division is aiming for a 30% profit margin. That figure, whether interpreted as a concrete goal or a…
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Sony Reports PS5 Surpasses 84 Million Units Sold Since Launch
Sony’s PS5 Maintains Momentum Amid Strong Fiscal Quarter The PlayStation 5 continues to dominate the console landscape, with Sony announcing that it has sold approximately 84 million units since its launch. In its Q2 2025 earnings release, the company revealed that nearly 4 million PS5 consoles were sold during the quarter, underscoring sustained consumer demand…
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Apple Reconsiders Fitness+ Strategy Under Sumbul Desai
Apple Reconsiders Fitness+ Strategy as leadership shifts Apple is reevaluating the future of its subscription-based fitness platform, Fitness+. The move comes as Bloomberg News’ Mark Gurman highlighted that health head Sumbul Desai has taken over leadership of the division and will report to a senior member of Apple’s Services leadership team. The change signals a…
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Apple Weighing the Future of Fitness+: Leadership Shift Signals Platform Review
Overview: Apple rethinks Fitness+ amid leadership changes Apple is reassessing the direction of Fitness+, its subscription-based fitness platform, following a high-profile leadership shift. Bloomberg News’ Mark Gurman reported that health head Sumbul Desai has taken over management of the division that runs the app-based service, reporting to the company’s services organization. The move signals a…
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Apple TV+ Rebrands to Apple TV: What It Means for Subscribers and the Streaming Landscape
What’s in a name? Apple TV+ becomes Apple TV Apple quietly refreshed its streaming branding this week, dropping the “+” from Apple TV+. In a press release tied to its summer streaming plans for F1: The Movie, Apple announced that the service is now simply “Apple TV,” accompanied by a “vibrant new identity.” As of…
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Microsoft defends Xbox Game Pass price increases with added value
Microsoft defends Game Pass price increases with added value Microsoft has announced price increases for several Xbox Game Pass tiers, framing the move as one that adds tangible value for subscribers. The company stresses that it understands price increases are never fun for anyone, and it says the changes come with a broader set of…
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Xbox Game Pass Price Hike Triggers Subscriber Backlash and Name Changes
Overview: Big price moves and a branding shakeup Microsoft has rolled out a sweeping price hike for Xbox Game Pass, paired with a rebranding of its core tiers. The Core plan is now called Xbox Game Pass Essential, while the former Standard tier has been renamed Xbox Game Pass Premium. Most impactful for many subscribers,…
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Microsoft Responds to Xbox Game Pass Price Increase with Added Value
Context: Microsoft Responds to Xbox Game Pass Price Increase Microsoft has faced questions and criticism following recent price changes to the Xbox Game Pass. Dustin Blackwell, the company executive responsible for communications in the games and platforms division, told The Verge that the decision was aimed at offering more options and greater value for a…
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Xbox Game Pass Price Hike Triggers Cancellations in Portugal
Overview: Price hike and a reshaped plan lineup Microsoft announced a price increase for Xbox Game Pass that quickly rippled through the gaming community. The surprise jump hits especially hard in Portugal, where the Ultimate plan now costs 26.99€ per month — a rise of about 50%. In the same move, the company rebranded and…