Tag: oven-baked


  • Not a Health Snack: The 60% Less Fat Claim on Oven-Baked Chips

    Not a Health Snack: The 60% Less Fat Claim on Oven-Baked Chips

    Not a Health Snack? Explaining the 60% Less Fat Claim Packaging rarely shouts “health food,” even when the label suggests a healthier option. The latest example from the snack aisle is Maarud’s oven-baked chips with sour cream and onion, marketed with a claim of 60 percent less fat. On the surface, it sounds like a…

  • Not Supposed to Be ‘Healthy’: The 60% Less Fat Oven-Baked Chips Debate

    Not Supposed to Be ‘Healthy’: The 60% Less Fat Oven-Baked Chips Debate

    The Promise of Oven-Baked Chips In the Norwegian market, a new oven-baked chip with sour cream and onion promises 60% less fat compared with classic chips. The chips are baked in the oven without added oil, and the claim sits at the center of the snacking conversation: can you lower the fat and still keep…

  • Not Health Food: Maarud Oven-Baked Chips and the 60% Fat Claim

    Not Health Food: Maarud Oven-Baked Chips and the 60% Fat Claim

    Not Health Food, but a Different Kind of Snack Snacks labeled as “protein” or “clean ingredients” are everywhere on packaging, but there’s a long-standing nutrition promise that often slips through the cracks: a claim of reduced fat. When Maarud released its new oven-baked chips with sour cream and onion, the claim was bold: 60% less…