Tag: Licensing Agreement
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Disguise and Aniplex Expand Licensing Agreement for Anime-Inspired Costumes
New Chapter for Anime-Inspired Costumes Disguise, Inc., the global costume division of JAKKS Pacific, has announced an expanded multi-year licensing agreement with Aniplex, a leading anime producer and distributor. The renewed deal broadens the collaboration beyond existing lines, signaling a strong push to bring more authentic anime costumes and related accessories to fans internationally. The…
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Marriott Terminates Licensing Agreement with Sonder Holdings
Overview: Marriott Ends Licensing Agreement with Sonder In a move that reshapes the dynamics of hotel branding and management, Marriott International announced that its licensing agreement with Sonder Holdings Inc. is no longer in effect. Marriott officials cited Sonder’s default as the primary reason for terminating the arrangement, signaling a clear shift in how the…
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Marriott Terminates Licensing Agreement with Sonder After Default
Marriott Terminates Licensing Agreement with Sonder Following Default In a move that could ripple through the lodging industry, Marriott International announced that its licensing agreement with Sonder Holdings has ended due to Sonder’s default. The decision, disclosed by Marriott on November 9, 2025, marks a significant development in the evolving landscape of hotel branding, management…