Tag: franchise model
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Bubble Tea Franchisees Warn Over Flawed Business Model
Background: A New Benchmark for a Bubble Tea Chain In early 2022, discussions between a bubble tea chain’s leadership and its franchisees drew attention to a bold business plan. The core issue at the heart of the talks was a benchmark of 150 cups per day per store. While growth targets are common in franchise…
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Bubble Tea Franchisees Sound Alarm Over Business Model
Overview: Franchisees raise concerns about the model In a move that has raised questions about the viability of certain growth tactics in the bubble tea sector, a number of Chatime franchisees have voiced concerns about the company’s business model. The core of the dispute centers on a benchmark set for daily sales that many operators…