Tag: Euro 2029
-
Euro 2029 in Germany: Women’s Euros Beyond Profit and Pride
Setting the Stage: A Homecoming for the Record Champions Germany is preparing to welcome the Women’s European Championship for the first time since 2001, returning to the country that has defined European women’s football with eight titles. As the tournament lands in German stadiums and communities, the focus stretches beyond immediate profits or headline records.…
-
Euro 2029 in Germany: more than profit margins
Introduction: hosting for impact, not just revenue The Women’s European Championship in 2029 marks a milestone for Germany, the competition’s record champions, and for a broader vision of what hosting a major tournament can achieve. Beyond ticket sales and broadcasting rights, the organizers and the German Football Association (DFB) are foregrounding a lasting legacy: investment…