Tag: East Africa market
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Asahi Group Expands in East Africa with Diageo Kenya Buy for $3 Billion
Overview: A Turning Point for East Africa’s Beverage Market In a landmark move set to reshape East Africa’s beverage landscape, Japan’s Asahi Group Holdings agreed to acquire 100% of Diageo Kenya and a 53.68% stake in UDV (Kenya) from Diageo for about $3 billion. The deal underscores Asahi’s ambition to deepen its footprint in Africa’s…
