Tag: Digital Marketing
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WhatsApp Channel Updates Get a Forward Count: A Boost for Admin Analytics
WhatsApp Expands Channel Analytics with Forward Count WhatsApp is rolling out a new analytics feature for its Channels service, aiming to give admins a clearer picture of how their updates travel across the platform. The forward count metric tracks how many times a channel update is shared onward, helping administrators gauge how far their content…
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WhatsApp Adds Forward Count for Channel Updates to Boost Analytics
WhatsApp Expands Channel Analytics with Forward Count WhatsApp is continuing to refine its Channels feature by introducing a new metric that helps administrators gauge how often their channel updates are forwarded. This enhancement, part of a broader push to give creators and businesses more insight into reach and engagement, signals WhatsApp’s commitment to turning Channel…
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Here’s How Meta’s New Privacy Trial Changes Your Profile Visibility
What the Privacy Trial Is About Meta is quietly piloting a privacy-focused change on Instagram that could alter how visible a user’s profile appears to others. While the feature is in the early testing phase, early observers report adjustments to what others see when they visit a profile, including how much activity and popularity is…
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How Two Google Marketers Turned Hatchlings Into Unforgettable Stories
Turning a Global Brand’s Expertise into Local Magic In the whirlwind world of digital marketing, strategy often collides with storytelling to create moments that linger long after the campaign ends. That’s exactly what happened when two Google marketing specialists, Keira Spencer and Laura Currie, navigated the final round of the Cairns Hatchlings, a niche competition…
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How Namibia Can Leverage Digital Marketing to Attract Investment
Unlocking Namibia’s Digital Advantage for Investment Namibia sits at a strategic crossroads in southern Africa, rich in natural resources and bolstered by stable governance. Yet even with these strengths, international investors and travelers often overlook the country. A focused digital marketing strategy can change that narrative, turning Namibia into a more visible, credible, and appealing…
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Social Media Trends 2026: What Charities Need to Know to Thrive
Why 2026 Matters for Charity Social Media Social media remains a vital channel for charities to tell stories, engage volunteers, and drive fundraising. As platforms evolve and audiences diversify, organizations must adapt with a forward-looking strategy. The 2026 landscape emphasizes authenticity, accessibility, and smarter uses of technology to deepen impact while maintaining trust with supporters.…
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Social Media Trends for 2026: A Charities Guide
Why 2026 Will Be Different for Charities on Social Media Social media has long been a powerful tool for charities, enabling organizations to share news, reach new audiences, and boost fundraising. As we move into 2026, platforms, audience behaviors, and technology are converging to create fresh opportunities and new challenges. This guide highlights the key…
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Social Media Trends for 2026: A Playbook for Charities
Overview: Why 2026 Matters for Charities on Social Media Social media remains a pivotal channel for charities seeking to amplify impact, reach new audiences, and boost fundraising. As platforms evolve and audience habits shift, organizations must anticipate trends that shape engagement, credibility, and conversions. The year 2026 brings a blend of technology, policy changes, and…
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Facebook Reigns as the Most Popular Social Platform for U.S. Adults in 2025, Pew Finds
Facebook Tops the List Among U.S. Adults in 2025 Amid the rapid evolution of social media, a new Pew Research Center report released in 2025 provides a clear snapshot of how American adults are engaging online. Contrary to the assumption that newer apps dominate daily life, the study finds that Facebook remains the most popular…
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How TikTok Helped ‘Celebrity Traitors’ With Young Audiences & Going Viral
Introduction: A New Bridge Between TikTok and Feature Films At this year’s Cannes Film Festival, the conversation around social media and cinema shifted from a nostalgic nod to a digital age to a practical blueprint for audience development. TikTok’s Spotlight tool, introduced to the UK market, is being pitched as a strategic bridge between short‑form…