Tag: customer engagement
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SMAC Prestige Tightens Spend Threshold to ₱200,000 for Qualification and Renewal
Overview: Higher spend to retain exclusive status SM Retail Inc. has announced a tightening of the spending requirements for its flagship loyalty program, SMAC Prestige. Beginning with the new cycle, the minimum cumulative expenditure needed to qualify for SMAC Prestige and to renew the status will be standardized and increased to ₱200,000. This move tightens…
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VerveLife 8.0: Africa’s Biggest Fitness & Wellness Event
Introduction: VerveLife 8.0 Elevates Wellness to Business Value VerveLife 8.0 has evolved beyond a traditional wellness expo into a platform where customers, brands, and fitness professionals converge to explore health, vitality, and lifestyle balance. Emerging as Africa’s largest fitness and lifestyle gathering, the event delivers a practical blend of workouts, wellness talks, and business insights…
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Why these founders ditched social ads for Taylor Swift concerts and prison tablets
Introduction: Rethinking Go-to-Market in a crowded digital era In a season focused on go-to-market (GTM) lessons, Inside voices from startup veterans reveal a bold shift: abandoning traditional social ads in favor of high-impact, low-noise channels. The episode features Luna co-founder Jas Schembri-Stothart and Untapped Solutions, who argue that GTM success hinges on directly reaching people…
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Nissan and Infobip Drive 200% Engagement Boost with AI-Driven WhatsApp Campaign
Introduction: A New Era in Customer Engagement In a bold move to redefine how brands connect with customers, Nissan joined forces with Infobip to launch a pioneering AI-driven WhatsApp campaign. The collaboration, described as a first-of-its-kind Agentic AI initiative, leverages Infobip’s global cloud communications platform to deliver more responsive, personalized, and timely conversations with potential…
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Nissan and Infobip Tap AI to Boost WhatsApp Engagement by 200% with Agentic Campaign
Breaking new ground in customer engagement In a move that reshapes how automotive brands connect with customers, Nissan partnered with Infobip to launch a pioneering Agentic AI campaign on WhatsApp. This collaboration marks a significant shift toward conversational, AI-driven experiences that feel more human and contextually aware, rather than transactional. The result: a notable 200%…
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How Nissan and Infobip Delivered a 200% Engagement Boost with AI-Driven WhatsApp Campaign
Overview: A New Era for Automotive Marketing In a bold move that blends automotive branding with cutting-edge cloud technology, Nissan teams up with Infobip to launch an Agentic AI-powered WhatsApp campaign. The collaboration targets more meaningful, timely, and delightful customer conversations, turning typical outreach into a two-way, dynamic dialogue that resonates with modern buyers. The…