Tag: cricket revenue


  • Ashes Shock: How a Rapid two-day Test Loss Could Cost Cricket Australia Millions

    Ashes Shock: How a Rapid two-day Test Loss Could Cost Cricket Australia Millions

    Introduction: A lightning start that hit CA’s bottom line The opening Ashes Test at a glance seemed like a disaster for Cricket Australia’s financial projections. What was billed as a record-breaking year of revenue now faces a multi-million-dollar dent after a rapid-fire two-day finish. In a sport where ticket sales, broadcast rights, sponsorship, and match-day…

  • Ashes Shock: Australia’s Two-Day Opener Could Cost CA Millions in Revenue

    Ashes Shock: Australia’s Two-Day Opener Could Cost CA Millions in Revenue

    Introduction: A Glimpse of a Revenue Storm Cricket Australia (CA) is facing a surprising financial headwind following a rapid-fire two-day Ashes opener. As markets and fans still recalibrate, industry observers point to a chilling possibility: a multi-million-dollar dent in CA’s projected revenue. The short test, driven by a blockbuster century from Travis Head and a…