Tag: Contextual Advertising


  • AI may fatally wound web’s ad model, warns Tim Berners-Lee

    AI may fatally wound web’s ad model, warns Tim Berners-Lee

    Introducing a Wake-Up Call from the Web’s Creator Tim Berners-Lee, the inventor of the World Wide Web, has publicly warned that the multibillion-dollar advertising model powering the internet could “fall apart” as generative AI rises. His remarks come amid a broader industry rethink of how digital ads are bought, targeted, and measured in an era…