Tag: Consumer Behavior
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Australians Spend Big on Halloween as Spooky Celebrations Grow
Halloween spending in Australia hits new milestone Australians are spending big on Halloween as the country embraces the spooky season with more costumes, decorations, and experiences than ever before. Industry analysts project Halloween-related spending to reach around $500 million this year, underscoring a shift from a novelty celebration to a mainstream annual event. From suburban…
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Its Your Business: Pivot Toward the Fine Art Side
Why it’s time to pivot toward the fine art side After more than 15 years of writing this column, a shift is on the horizon. The market has evolved, technologies have accelerated, and a growing number of creators and entrepreneurs are rethinking how they express value. Pivoting toward the fine art side of a business…
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Its Your Business: Pivot to Fine Art and New Opportunities
Introduction: It’s time to pivot and pursue the fine art path After more than 15 years of writing this column, a long-held question about pivoting your business has evolved into a personal decision: focus on the fine art side of the enterprise. The industry’s marketing shifts are many, yet some fundamentals endure. A clear communications…
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Why We Change Smartphones So Often: An In-Depth Analysis
Introduction: Why the question matters People often ask why smartphones are replaced so frequently. The answer sits at the intersection of price, technology, and changing consumer habits. In India, a country that has witnessed a dramatic jump from the first mobile call in 1995 to becoming a global smartphone powerhouse, the upgrade cycle reveals much…
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Why Do We Upgrade Smartphones? An In-Depth Analysis
Why Do We Upgrade Smartphones? An In-Depth Analysis Smartphones have shifted from novelty to necessity, and in many markets they’re upgraded with remarkable frequency. But behind the trend lies a mix of technology, economics, and human behavior. This article explores the main reasons people replace mobile phones so often, with a close look at India’s…
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Why Do We Replace Smartphones So Often? A Comprehensive Analysis
Introduction: Why this question matters Smartphones have migrated from luxury gadgets to everyday essentials. In India—the world’s second-largest mobile market after price and availability shaped by a vast ecosystem of manufacturers, retailers, and repair shops—the habit of upgrading devices has become a common topic of discussion. A casual exchange on a Delhi metro platform reveals…
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Sold Out in Hours: The Beauty Advent Calendar Frenzy and Its Critics
The beauty advent calendar craze goes national, but at what cost? Across Norwegian retailers and online shops, beauty advent calendars have shifted from seasonal promo to a full-blown phenomenon. Some of this year’s calendars were sold out within hours, three months before Christmas. The speed of the sell-out has sparked a broader conversation about consumer…
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Record High August Figures in E-Commerce
Record August E-Commerce Figures In a remarkable turn of events, August has marked the highest e-commerce figures ever recorded in Sweden. This follows an equally impressive high for July, indicating a significant shift in consumer behavior after a challenging first half of the year. Positive Trends Emerging Per Ljungberg, the Chief Innovation Officer at Svensk…


