Tag: Brand Partnerships
-
Disguise and Aniplex Expand Global Anime Licensing Agreement
Disguise and Aniplex Expand Global Anime Licensing Agreement Disguise, Inc., a leading global costume designer and part of JAKKS Pacific, Inc. (NASDAQ: JAKK), has announced the expansion of its multi-year licensing agreement with Aniplex. The deal, initially struck to bring iconic anime characters to life through high-quality costumes and related products, is being extended to…
-
Marriott Terminates Licensing Agreement with Sonder Holdings
Overview: Marriott Ends Licensing Agreement with Sonder In a move that reshapes the dynamics of hotel branding and management, Marriott International announced that its licensing agreement with Sonder Holdings Inc. is no longer in effect. Marriott officials cited Sonder’s default as the primary reason for terminating the arrangement, signaling a clear shift in how the…