Tag: BCNA
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Turning a Cup of Tea into a Life-Changing Conversation
Turning a Cup of Tea into a Lifeline: The Uncomfortable Cup Campaign In Australia, breast cancer remains the most commonly diagnosed cancer among women, with thousands of new cases anticipated each year. Yet meaningful conversations about symptoms, screening, and support are often silenced by discomfort or fear. A new national campaign from Tetley, in partnership…
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Turning a Cup of Tea into a Life-Changing Conversation: The Uncomfortable Cup Campaign
Turning Tea Time into Life-Saving Conversations A simple cup of tea is becoming a powerful vehicle for change in Australia. Tetley, in partnership with Breast Cancer Network Australia (BCNA), has launched the Uncomfortable Cup campaign to turn everyday tea moments into meaningful discussions about breast cancer. The aim is clear: break the silence surrounding symptoms,…
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Turning a Cup of Tea into a Life-Changing Conversation: Tetley and BCNA’s Uncomfortable Cup Campaign
Turning a Cup of Tea into a Life-Changing Conversation In Australia, breast cancer remains a defining health challenge, with 58 people diagnosed daily and more than 21,000 new cases expected in 2025. Yet, many conversations about symptoms, screening, and support remain uncomfortable or avoided. A new national campaign from tea brand Tetley, in partnership with…