Tag: Athlete branding
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Sabalenka 2025: The Battle of the Sexes as an Attention Bid and a Cautionary Tale
Introduction: A Year of Paradox for Sabalenka 2025 has been a landmark year for Aryna Sabalenka, marked by extraordinary on-court success and a broader debate about how public narratives are shaped in modern tennis. As she climbed to three Grand Slam finals and secured her fourth major title at the US Open, critics and fans…
