Tag: African markets
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Asahi Group to Acquire Diageo Kenya Units for $3 Billion, Signals Aggressive East Africa Expansion
Overview of the Deal Japan’s Asahi Group Holdings has agreed to acquire 100 percent of Diageo Kenya and a 53.68 percent stake in UDV (Kenya) from Diageo for about $3 billion, marking a significant step in the company’s ambition to deepen its footprint in East Africa. The deal positions Asahi as a leading player in…
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Milton Tutu: Crafting Marketing Systems for Africa’s Diverse Markets
From Lagos to Kigali to Nairobi: A journey in African marketing Over the past five years, Milton Tutu has called three African capitals home, each with a distinct rhythm and consumer landscape. From the hyper-competitive corridors of Lagos, Nigeria, to the serene but rapidly digital Kigali, Rwanda, and now the vibrant business hub of Nairobi,…
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Milton Tutu: Building Marketing Systems for Africa’s Dynamic Markets
Introduction: A Global Tale in Africa’s Markets In the last five years, Milton Tutu has redefined what it means to build marketing systems across Africa. From Lagos’s pulsing business districts to Kigali’s calm, tree-lined avenues, and now Nairobi’s fast-paced commercial lanes, Tutu has stitched together a blueprint for marketing that speaks to local realities while…