Clark to Host a Premier Sports Tourism Forum
Officials from the sports and tourism sectors will converge at the Clark Freeport in Pampanga for a one-day Sports Tourism Forum on November 7. Organized by the Philippine Sports Turismo Alliance, Inc., and supported by Clark Development Corporation and multiple national agencies, the event underscores a national push to use sports events as catalysts for tourism growth across the country.
The forum is expected to draw stakeholders from national sports associations and clubs, local government units, hotel and resort executives, sports facility managers, MICE organizers, and corporate sponsors from all regions. The participants will engage in dialogues aimed at harmonizing policy, infrastructure development, and event management to attract high-profile sports competitions and related tourism activities.
Among the backers are the Department of Tourism and Tourism Promotions Board, the Bases Conversion and Development Authority, and the Clark International Aviation Authority. They join President Ferdinand “Bong Bong” Marcos, Jr.’s call to leverage sports events as a driver of economic and cultural growth in the Philippines. This backing reflects a broader strategy to position the country as a reliable host for international sports.
Key Speakers and Their Roles
A star-studded panel will feature international and local leaders. The lineup is led by Mr. Igor Topole, President of the International Children’s Games, who will share insights on youth development through sport and international event standards. Other notable speakers include:
- Ms. Maggie Hsu, Sports Administrator, Ministry of Education, Taiwan
- Mr. Patrick Gregorio, Chairman, Philippine Sports Commission
- Ms. Princess Galura, President and General Manager, Sunrise Events, Inc.
- Mr. Carlo Sampan, Milo Marathon Program Director
- Mr. Robby Alabado, Director, Department of Tourism
Charles Lim, President and CEO of the Sports Turismo Alliance, Inc. and founder of the Philippine Sports Tourism Awards, emphasized the country’s rising profile as a host nation. “The Philippines is off the starting blocks to prove itself as a great sports host country. International events like the FIBA World Cup in 2023, the FIVB World Championship, and the forthcoming FIFA Women’s Futsal World Cup attest to our capability and popularity as a sports hub,” Lim stated.
Purpose and Themes of the Forum
The forum seeks to turn talking points into action by examining how to maximize and sustain sports programs and facilities. Panel discussions will address challenges in major sports hubs, the development of smaller-city events into national and international showcases, and the environmental and socio-economic impacts of hosting sports activities on local communities.
Beyond policy, the event will explore practical aspects of event logistics, venue management, sponsorship frameworks, and the role of culture and local heritage in enhancing visitor experiences. The intent is to craft a cohesive plan that helps cities attract more tournaments, improve tourism revenue, and provide lasting benefits to residents.
Clark as a Host City and Closing Highlights
Clark Development Corporation will cap the day with a cultural dinner and a closing ceremony that heralds the launch of Happening On The Green, a signature event for delegates. This reception aims to showcase local culture and hospitality while reinforcing Clark’s position as a premier destination for sports-related gatherings and MICE events.
As the Philippine sports sector continues to expand its global footprint, the Clark forum represents a strategic step in aligning national, regional, and international efforts. The collaboration among government agencies, private sector partners, and international leaders signals a robust roadmap for elevating the Philippines as a compelling hub for sports tourism in the years ahead.
