Overview: A Two-Day Prime Day Power Break for 2025
Amazon’s October Prime Day is back with two full days of deep discounts, curated by CNN Underscored’s team of deal experts. Running from October 7 to October 8, 2025, this year’s event brings some of the season’s best price cuts across tech, home, beauty, and everyday essentials. Our editors—led by senior deals editor Rikka Altland and supported by Jacqueline Saguin and Elena Matarazzo—have sifted through thousands of offers to present the 102 best deals you can shop right out of the gate.
What makes these 102 deals stand out?
These aren’t just the lowest prices seen in October; they’re products CNN Underscored has tested, reviewed, and trusted. Expect strong performance from crowd favorites like Anker chargers, Oral-B electric toothbrushes, Bissell carpet cleaners, and other top-tested devices and essentials. Our team cross-checks price history, reads customer feedback, and compares alternatives to ensure you’re getting genuine value during Prime Day.
Top deal categories to watch
Tech and gadgets
From standout earbuds and headphones to tablets, laptops, and smart home gear, the tech section contains devices that blend performance with meaningful savings. Look for reliable audio, fast-charging accessories, and enduring computer peripherals that improve daily productivity without breaking the bank.
Home and cleaning
Vacuum cleaners, carpet cleaners, and cleaning tools top the list for home upgrades. Prime Day pricing often creates opportunities to upgrade to higher-end models or add-on devices that make routine chores simpler and faster.
Beauty and personal care
The beauty aisle is loaded with discounts on everyday essentials and premium tools. From oral care to skincare devices, these deals emphasize value, performance, and durability over the long term.
Kitchen and appliances
Small appliances, cookware, and gadgetry frequently see sharper price cuts during Prime Day. Expect multiday bundles, bundle savings, and time-saving gadgets that streamline meal prep and cleanup.
Smart home and wearables
Smart thermostats, security cameras, and wearable tech are popular for consolidating a connected home. Prime Day often includes bundles or doorbuster prices that make upgrading approachable for first-time buyers.
How CNN Underscored recommends shopping Prime Day
Our editors track price histories and review context to decide which deals matter most. We prioritize products with proven reliability and long-term value, ensuring you don’t just chase a discount but also invest wisely. The aim is to offer you a clear map of the best prices on the most useful products, backed by testing and experience accumulated over nearly a decade of Prime Day coverage.
Getting the most from October Prime Day
To maximize savings, start by listing must-have categories, then compare current Prime Day prices with historical data on our site. Consider whether a deal rescales after the event ends—some products return to normal pricing quickly, while others hold steady through the season. If you rely on fresh gear for work or family life, prioritize items that have both strong early reviews and robust warranty options.
FAQs from CNN Underscored’s deals desk
Q: When does October Prime Day start? A: The sale runs for 48 hours, beginning October 7 and ending October 8, 2025, with local times varying by time zone. Q: How do we pick a deal? A: We verify price history, check reviews, and ensure the product offers genuine value beyond the initial discount. Q: Why trust CNN Underscored? A: Our coverage follows a product from announcement to sale, offering buyer-focused guidance and long-term value, not just flash discounts.
Bottom line
Prime Day continues to be a reliable window for meaningful savings on the products you actually want and use. Our 102 curated deals are designed to help you shop with confidence, whether you’re upgrading your tech setup, refreshing your kitchen, or sprucing up your home. Keep this guide handy during the event to navigate the best prices without missing out on the season’s standout performers.