Overview
The Cavendish Beach Events Centre is poised to gain a new permanent landmark: a multi-level, open-air amphitheatre designed to host the Cavendish Beach Music Festival (CBMF) and a broader slate of events. According to Ben Murphy, CEO of Whitecap Entertainment, the production company envisions a modern performance space with a capacity of about 1,500 attendees, offering enhanced acoustics, sightlines, and audience experience while preserving the natural beauty of the Sommo festival grounds in Cavendish.
What the plan includes
The proposed amphitheatre would balance functionality with the venue’s seaside setting. Key features under consideration include:
- A multi-level design to improve sightlines for attendees at every level.
- Open-air construction to harness outdoor ambience and creative lighting after sunset.
- Flexible performance configurations for concerts, theatre, and community events.
- Accessible pathways and modern backstage amenities to support touring artists.
- Environmental considerations aimed at preserving the site’s natural landscape and minimizing disruption to nearby habitats.
Implications for CBMF and Cavendish
By adding a dedicated, permanent stage, CBMF organizers could streamline logistics, reduce annual build-outs, and expand programming beyond peak festival dates. The amphitheatre would position Cavendish as a year-round cultural destination, attracting regional artists and potentially boosting local tourism during shoulder seasons. Whitecap Entertainment notes that the venue’s capacity of 1,500 is designed to balance intimate audience experiences with the scale required for high-quality productions.
Community and economic impact
Supporters emphasize that a permanent venue would offer broad benefits, including steady employment opportunities in technical, hospitality, and creative sectors. Local businesses, such as accommodations, restaurants, and retailers, could see increased traffic during CBMF and subsequent events. While the plan promises economic uplift, organizers say they are committed to thoughtful development that respects the environment and neighbors of the Sommo festival grounds.
Timeline and next steps
Details on the project timeline are still being refined. Whitecap Entertainment is engaging with stakeholders, planners, and the community to finalize design, secure permits, and outline a phased construction approach. If all goes according to plan, the amphitheatre could be ready to welcome audiences in time for future CBMF seasons and a broader slate of performances throughout the year.
What audiences can expect
For festival-goers and local residents alike, a permanent amphitheatre at Cavendish would offer reliable access to world-class performers in a setting that blends natural beauty with modern stagecraft. Expect enhanced acoustics, comfortable seating options across levels, and a venue that can flexibly host a wide range of events—from big-name concerts to intimate gigs and community celebrations. As plans evolve, organizers have signaled a commitment to inclusivity, accessibility, and sustainability so that the venue serves both artists and fans for years to come.
