ITV Eyes a New Comedy Game Show from Last One Laughing Creators
In a move that could shake up prime-time comedy, ITV is in early development on a UK version of the Dutch format Let’s Play Ball. The project comes from the producers behind the global hit Last One Laughing, known for turning celebrity roasts and improv into high-energy, crowd-pleasing entertainment. While details remain under wraps, Deadline confirms ITV is exploring a format that marries physical comedy with competitive running, all centered around a very big ball.
What We Know About the Concept
The working premise of Let’s Play Ball involves rival teams of comedians racing to transport a gigantic ball through a series of obstacles and checkpoints. The Dutch original has built a reputation for party-game chaos, quick-fire banter, and a light-touch competition that appeals to broad audiences. ITV’s adaptation would aim to capture that same playful energy while tailoring the format to British sensibilities and scheduling needs.
Why ITV Is Betting on a Ball-Driven Comedy Series
Television executives are consistently searching for formats that combine humor, spectacle, and rapid pacing. A ball-centered race show provides immediate visual appeal for social clips, a key asset in today’s multiplatform strategy. The premise also allows for a rotating cast of guest comedians, which keeps the show fresh and attractive for viewers while giving producers the flexibility to fill episodes with different storytelling angles. ITV’s interest signals a belief that audiences crave upbeat, family-friendly competition with familiar faces.
From Last One Laughing to Let’s Play Ball
Producers behind Last One Laughing are well-regarded for their ability to stage high-energy comedy with a competitive edge. Translating that sensibility to a ball-centric race could retain the tight, performance-driven humor that fans expect, while dialing up the physical comedy and teamwork dynamics. If greenlit, the UK version would likely lean on a mix of household names and up-and-coming standups to balance star power with fresh energy.
What This Means for ITV’s Factual-Entertainment Slate
ITV has a track record of successful entertainment formats that blend competition and comedy. A Let’s Play Ball-style show would sit alongside other light-fantasy format ideas and could slot into the broadcaster’s peak-time schedule or feature as a strong 60-minute anchor in a multi-night event. The development stage is still in its early days, and a network-ready commission would hinge on audience testing, format integrity, and the ability to keep the pace lively without sacrificing character moments.
Next Steps and Potential Casting
As with most in-development formats, concrete casting and production details are under wraps. If ITV proceeds, producers will likely conduct casting calls for a diverse group of comedians who can play off one another in a competitive, family-friendly setting. The show’s success will depend on the chemistry among teams, the clarity of the ball-chase rules, and the ability to monetize the format across clips, socials, and potential international adaptations.
Industry Context: The UK Market and Global Formats
UK broadcasters have long pursued bold, high-energy game formats with broad appeal. The Dutch origin of Let’s Play Ball is a reminder that European formats often translate well when adapted with local humor and production values. ITV’s involvement underscores a continued appetite for tournament-style entertainment that can travel beyond the UK, offering potential for global distribution after any successful UK iteration.
What Fans Might Expect
Fans of Last One Laughing and other ITV comedy staples can anticipate a show that blends laughter with physical play, fast setups, and a rotating roster of comedians. The balance of host commentary, audience energy, and on-screen challenges will be crucial to maintaining momentum across episodes. If ITV moves forward, expect teasers, behind-the-scenes clips, and cross-platform promotion that make this a staple in spring or autumn comedy blocks.
