Maxicare Expands Prima Prepaid Health Cards to Elevate Preventive Care
Maxicare Healthcare Corp. is broadening its Prima prepaid health card lineup, aiming to make wellness more accessible and personalized across different life stages. Distributed exclusively by MaxiHealth, the new Prima series adds a range of options designed to support proactive care, convenient access to services, and predictable health expenses for Filipino families.
A comprehensive suite of Prima options
The expanded Prima family now includes consult, access, and elite cards. Each option is built around the promise of unlimited consultations with general practitioners and specialists, along with access to laboratory and diagnostic services for a full year. The structure is purposefully simple: a fixed annual plan that reduces the friction of seeking medical advice or tests, encouraging timely care rather than delays prompted by cost concerns.
Tailored for every life stage
Two offerings target expectant and new parents: Prima for Moms and Prima for Babies. The pregnancy package is priced at P16,499 and covers full prenatal care, acknowledging that pregnancy is a critical window for monitoring mother and child health. The accompanying baby plan, priced at P4,999, includes pediatric consultations and a comprehensive 6-in-1 vaccine, helping parents safeguard early childhood development with convenient access to essential care.
Preventive and chronic disease care under Prima
Beyond maternal and infant care, Maxicare is expanding its preventive and disease-focused offerings. Prima Screen provides preventive health checks starting at P2,499, supporting early detection and healthier long-term choices. For individuals managing chronic conditions, the program includes focused packages: hypertension and diabetes plans priced at P2,499 and P2,099, respectively. These options are designed to simplify routine monitoring and consultations, reducing barriers to ongoing disease management.
The brand promise: healthcare as a thoughtful gift
Maxicare frames the expanded Prima lineup as part of a broader mission to make healthcare a thoughtful, lasting gift. By bundling consultations, labs, and preventive services into one annual plan, the company aims to provide a predictable, convenient path to proactive care. The model is particularly relevant in the Philippine context, where access to affordable, comprehensive care remains a key driver of healthy communities.
What this means for patients and families
For individuals, the Prima expansion offers several tangible benefits. Unlimited GP and specialist consultations reduce the anxiety of medical expenses, encouraging people to seek care when symptoms first appear rather than postponing treatment. For families, the Moms and Babies packages align with the practical realities of pregnancy and early childhood, helping parents manage appointments, vaccines, and routine checkups with fewer financial surprises.
Healthcare providers and caregivers can also view Prima as a structured, consumer-friendly product that fosters continued engagement with preventive services. The overall approach supports early intervention, better chronic disease control, and a calmer, more predictable budgeting experience for households.
Availability and next steps
The new Prima cards are distributed exclusively through MaxiHealth, reinforcing a focused distribution strategy that aligns with MaxiHealth’s portfolio and service standards. Prospective enrollees should consider their current life stage and anticipated healthcare needs when selecting among consult, access, and elite tiers, as well as the Moms, Babies, Screen, and chronic disease packages.
Conclusion
Maxicare’s expanded Prima prepaid health cards reflect a clear push toward proactive, continuous care that fits everyday life. With options spanning from prenatal care to preventive screens and chronic disease management, the Prima lineup positions Maxicare as a practical ally for Filipinos seeking reliable, affordable wellness solutions. This expansion not only broadens the accessibility of health services but also reinforces the idea that comprehensive care can be a thoughtful, lasting gift to the community.
