Hania Aamir Takes on a Pivotal Role in Pakistan
The United Nations Entity for Gender Equality and the Empowerment of Women (UN Women) has officially designated the Pakistani actor and youth icon Hania Aamir as its National Goodwill Ambassador for Pakistan. The announcement marks a formal commitment to use Aamir’s wide public reach to advocate for gender equality, women’s empowerment, and inclusive development in a country where those issues remain critical.
A New Voice for Women and Girls
In her ambassadorial role, Hania Aamir will serve as a powerful advocate for women and girls, channeling her influence to raise awareness, mobilize communities, and amplify the voices of those who are often unheard. Her work is expected to focus on key areas such as women’s economic empowerment, leadership opportunities, digital inclusion, and the prevention of gender-based violence. By leveraging media visibility and youth engagement, she aims to drive tangible improvements in the everyday lives of Pakistani women.
Continuing a Legacy of Advocacy
Aamir succeeds Muniba Mazari, who held the honorary position until August 2025 and remains a prominent global advocate for women’s rights and social justice. The transition signals a continued commitment by UN Women to empower women through high-profile partnerships and youth-centered campaigns that resonate with Pakistan’s diverse population.
Amit? A Commitment to Action
Hania Aamir expressed her gratitude and sense of duty upon accepting the role. “I am deeply honored to be designated as UN Women’s National Goodwill Ambassador for Pakistan. This is more than just a title — it is a commitment to speak up for women and girls whose voices deserve to be heard. I hope to contribute meaningfully by championing equality, promoting empowerment, and helping create opportunities where every woman and girl can shape her own future with confidence and dignity.”
UN Women’s Plans in Pakistan
UN Women Pakistan, led by Country Representative Jamshed M. Kazi, emphasized that the appointment comes at a significant moment as the country and the world mark 30 years of the Beijing Declaration and Platform for Action. The initiative aims to translate awareness into measurable outcomes by enhancing women’s participation in the economy, elevating female leadership, and expanding access to digital tools. The collaboration will also address climate resilience, education access, and protection from gender-based violence, reinforcing a broader push toward a more equitable society.
What This Means for the Community
For communities across Pakistan, the partnership with UN Women through a national Goodwill Ambassador can catalyze local programs, partnerships with civil society, and policy advocacy that directly target barriers to gender equality. This approach seeks not only to raise awareness but also to foster practical changes — from educational opportunities for girls to safe, inclusive digital spaces for young women and girls to participate in civic life and the economy.
About UN Women
UN Women is the United Nations organization dedicated to achieving gender equality and the empowerment of all women and girls. It works with governments, civil society, and communities to advance women’s rights, influence policy, and drive systemic change toward a fairer and more inclusive world.
